CROWD is a marketing agency committed to servicing the sports & entertainment industry with innovative creative campaigns & outstanding technology products.

We empower sponsors, media channels and organizations to deliver against performance objectives.

We are CROWD

At CROWD we combine a passion for marketing excellence with years of experience and expertise in the sports and entertainment industry. Driven by our clients’ performance goals we:

Deliver increased consumer reach & interaction

Create new (digital) partnership propositions&nbsp

Optimize and grow e-commerce revenues

Drive consumer base growth


CROWD is part of the MAKE SOME NOISE Group: a team of 60 marketing specialists that includes strategists, creatives, digital marketeers, front and back-end developers, producers and content experts. All CROWD digital solutions are prototyped and produced in-house by our own expert developers.


Our in-house talent means we’re more nimble, efficient and effective.

Management Team

Antonie van Schendel

Managing Director CROWD

  • Sports, advertising & (digital) media specialist
  • Formerly: Y&R, United State of FansTBWA, 90/24
  • Experience a.o.: Atos, UniCredit, Nike, BT, Nissan, Heineken, adidas, EY, Beiersdorf, ING, KLM, MasterCard, Ford
  • Chairman Jury Sport Sponsorship Awards 2013 – 2015

Marcel Wortel

Creative Director CROWD

  • Music & technology specialist
  • Formerly: TBWAData Company, TBWADirect Company, Tequila
  • Experience a.o.: Coca-Cola, Grolsch, Jumbo/C1000, PlayStation, ING, Spotify, L’Oreal, Rode Kruis, NCRV
  • Founder & owner Vinylify.com